Another dolls with colorful life background is Pullip family by Jun Planning with main figures Pullip, her boyfriend Taeyang and his younger sister Dal.

Most collectible dolls have names. But only few of them have personality. Some producers provide their dolls not only with outfit and identity but also with family, life experience, character and temperament. They offer one doll in many different incarnations, they create the story of her “life”.

Another popular group of collectible dolls are those imitating real characters or based on characters from literature and the movie.

And again, the leaders in this field are The Tonner Doll Company and The Alexander Doll Company.

Separate group of dolls I would like to introduce is fashion dolls. These dolls are often fully articulated and can also be customized. What sets them apart from other collectible dolls on the market, is their purpose. They are to present fashion trends and their outfits are very often created by fashion designers.